Sunday, October 01, 2006

Indians Game enough?

K has a very interesting post on Gaming, Xbox and India. Incidentally, today i was at E-zone(the consumer appliances store by Pantaloons) and there was this demo of X-box out there. Having been a proud owner of the console whilst i was in Tokyo, i went ahead to check out if there were any differences in the "desi" version. So while i was checking out the NFS Most Wanted, i observed a bemused 30 something couple staring at me probably thinking "bacche ke park ka jhoola mein yeh kyon baita hai??!!" and had that "Kids-these-days-look-overgrown" look. Also sadly in the store apart from a few curious kids the demo setup hardly generated any interest. In contrast a Phillips home theater system had a more audience :-(
I wanted to know how much it had sold and Ezone, but couldnt get hold of the sales guy there(there was no one!)
In stark contrast, when the Xbox was released in Japan, it did generate tremendous interest and of course the console sales were disappointing but i remember seeing long queues in front of Game parlours and stores. When i did buy one, my Indian colleagues were offering ideas on what better products could one buy for 35,000 JPY and few japanese friends were like "Sugoi desu ne"!!!(Is it cool or what!!!).

Gaming in India, especially of the console type is still in a very nascent stage compared to US and Japan where it is a much more evolved and mature industry(around $35-50 billion dollars). We are still in the PC games era, even though console gaming is getting a good exposure thanks to places like Reliance Web world, it still is a question of affordability and more importantly acceptance!